Kauai, Hawaii November 1, 2011/ — Diane von Furstenberg in the first event of it’s kind for the house will team up with the leading online dating service Match.com for three seminars on “FIrst-Date Style”. One each in the cities of Manhattan (November 2), followed by Dallas then Miami both on (November 10).
The events will be held in DVF retail sites to coincide with the release for her new scent DIANE. ”Dating is really about confidence.” says Diane von Furstenberg. “It is about dressing in a way that makes you feel beautiful and comfortable. Match.com and I wanted to do something fun to encourage women to be themselves and go for it!” American singles have revealed that fragrance is a powerful feature of attraction. A survey of more than 10,000 Match.com members revealed that over 76% of those who responded stated that they have been attracted to someone because of their scent. For those singles who will not be able to attend one of theses exclusive events, Match.com will post dating fashion look-books from the event stylists on their official site.
Errol Murray
